Understanding Google’s AI Overview: A Complete Guide
Introduction Google’s AI Overview (AIO) represents a revolutionary shift in how users interact with search results, leveraging advanced artificial intelligence[...]
Category: SEO
Is SEO dying?
In a recent episode of Google’s Search Off the Record podcast, the discussion centered around whether SEO is facing a[...]
Six data-driven SEO strategies that optimize conversion rates
Explore the elements and outcomes that make data-driven SEO strategies the star of modern marketing - lots of stats and[...]
Google: No SEO Bonus For Keyword-Based Domains
John Mueller says keyword-based domains are limiting and provide no SEO bonus. He then offered ideas for the best domains[...]
Which Schema Types Are Used Most by Industry [Research]
Find out which schema types are most prominent across industries including travel, education, home improvement, health care, and finance. With[...]
Largest Contentful Paint: An Easy Explanation
Largest Contentful Paint is a brand new Google user experience metric and soon to be a ranking factor. Learn what’s[...]
4 ways to optimize for Google’s Page Experience Update
It isn’t too late to prepare for a Google Page Experience update even as it is rolling out. Learn how[...]
Google Discover Now Excludes 5 Kinds of Content
Google Discover is excluding Satire and 4 other types of content. There’s a report of non-satire content being excluded. Google[...]
Where do you take your marketing strategy from here?
Focusing on a content-first strategy ensures your marketing plans don’t go to waste in this unpredictable year. More on a[...]
10 Reasons Why SEO Doesn’t Work
There are several reasons Search engine optimization doesn’t work. It varies from unrealistic anticipation to internal factors of the company[...]