Rohit Shetty

AI Marketing Enthusiast

Digital Marketing Leader

Tools for Tracking AI Content Citations: Ensuring Transparency in the Age of Generative AI

Generative AI has revolutionized how we create content, from academic research and journalism to enterprise blogs and knowledge bases. But with this power comes a challenge: ensuring that AI-generated content is properly attributed, cited, and traceable back to its original…

AI Agents in 2025 Marketing: Efficiency vs. Ethics

AI Agents in 2025 Marketing: Efficiency vs. Ethics Artificial Intelligence has transitioned from being a “nice-to-have” tool to a strategic necessity in marketing. By 2025, AI agents—autonomous, task-driven AI entities capable of decision-making and execution—have become the backbone of marketing…