Has Privacy Maturity become an important advantage for many companies As reported by Cisco in its Data Privacy Benchmark Study, companies that follow the requirements of the General Data Protection Regulations experience benefits like lower frequency and effects of data…

How To Create A Digital Marketing Strategy As more consumers move to the Internet to get details about products, and even make purchases, it’s becoming vital that every business have a digital online marketing plan. Regardless of the size of…

Importance Of Digital Marketing Importance Of Digital Marketing in online promotion is a very essential part of the way we market today. Digital online marketing is very essential for entrepreneurs and startup. Every entrepreneur needs to understand digital marketing. We’ll…

Data Literacy: The new Marketing Mantra Today’s organizations concentrate on introducing new business models, that’s the key to digital transformation. At the process, they’re increasingly embedding data and analytics in their respective business process and decision making. As a consequence…

Facebook Marketing | The Ultimate Guide Facebook as we all know isn’t something that is unknown. And to say that every business present today needs a Facebook presence would be an understatement as Facebook has 1.4 billion daily active users. Let’s…

Being Personal Is the Key to social media success. The most successful brands on social do several things right, or rather differently. Everybody who succeeds traces their distinctive path. However they all have one thing in common, they’re memorable. Memorable…

  Why use LinkedIn like other social media platforms Initially, LinkedIn and Twitter are about as various as two informal organizations can be. Twitter is a micro-blogging website. LinkedIn has genuine distributing power for longer frame content. Twitter can be…

Brand Building versus SEO There is no doubt you need to aim to build brand recognition and improve your business website’s internet search engine optimization. Brand building and SEO are equally important.  However, how should you plan your marketing efforts…

Email Marketing Tips When it involves conversion, email is that the king of all selling techniques. That’s as a result of email has the very best ROI over the other digital channel in B2B selling. However, those returns can solely…

Content Marketing and Blogging Yes, There is a difference in Content Marketing and Blogging If you’re new to the whole content advertising thing, your head is the most likely spinning over all the decisions you need to make. Like all…