Welcome to Digital Marketing with AI
I’m Rohit Shetty, and welcome to Digital Marketing with AI.
This podcast is for marketing leaders, growth teams, technologists, and revenue owners navigating one of the most disruptive shifts in digital history. If you are responsible for budgets, performance, or growth in a world increasingly shaped by AI, this series is built for you.
This episode is a Deep Dive into 2026. Not as a future trend, but as a hard inflection point. The era of AI experimentation is ending. We are entering a phase where AI is no longer a tool you test. It is infrastructure you operate within.
Why 2026 Changes Everything
Digital marketing is no longer about isolated tactics or channel-level optimization. It is now defined by integrated platforms, collapsing funnels, strict data constraints, and AI-driven discovery systems. Attention is finite. Competition is ruthless. Performance confidence is declining even as spend reaches record highs.
In this episode, I unpack the paradox every marketing leader is feeling. More money in the system, less clarity on what is working.
What You Will Learn in This Episode
This Deep Dive covers five critical shifts that will define marketing and revenue performance in 2026:
1. The Measurement Crisis
Why traditional attribution is breaking, how platform-reported performance is diverging from real revenue, and why first-party data ownership is now a strategic survival requirement.
2. Platform Consolidation and Native Commerce
How platforms like Google, Meta, TikTok, and YouTube are becoming closed transaction ecosystems and why brands must design for native conversion, not traffic.
3. The Search Revolution and Answer Engineering
Why SEO as we knew it is collapsing, how zero-click AI answers are redefining visibility, and how to optimize content for AI citation through GEO and answer engineering.
4. The Rise of Autonomous AI Agents
What agentic AI really means, how autonomous systems are reshaping marketing, sales, and revenue operations, and where AI delivers the fastest ROI today.
5. Efficiency vs Human Trust
Why authenticity is becoming a measurable performance metric, how AI is transforming influencer and creator strategies, and why transparency is now a legal and brand requirement.
Who This Episode Is For
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CMOs, VPs of Marketing, and Growth Leaders
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Sales and Revenue Operations teams
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Digital and Performance Marketing leaders
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Founders and CXOs planning 2026 strategy
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Anyone accountable for ROI in an AI-driven ecosystem
The Core Takeaway
AI is no longer optional. But tools alone are not the advantage.
The real competitive edge in 2026 comes from building resilient systems. Systems that measure truthfully, adapt continuously, diversify risk, and balance automation with human judgment.
This episode challenges you to rethink what should be automated, what must remain human, and how to redesign your marketing and revenue engine for the next decade.
If AI can now execute at scale, the question is no longer what AI can do.
The question is what you should still be doing yourself.
