Technology is ever-growing. Years ago, if you stood by the industrial trend then, it does not imply that you need not redefine it further. Being stuck with a single technology…
David Aaker's Model for Creating Brand Identity with AI David Aaker's model for creating brand identity is a four-perspectives framework that helps businesses to understand and manage their brand. The…
In the ever-evolving landscape of marketing and brand strategy, understanding human psychology plays a pivotal role in crafting effective campaigns and resonating with target audiences. One psychological phenomenon that has…
Explore the elements and outcomes that make data-driven SEO strategies the star of modern marketing - lots of stats and case studies included
In today’s world, every one of us is bombarded with marketing messages in any moment, any place, and on any device. This poses a big question to entrepreneurs: “How do…
Brand Communication, Be it on social media or mainline advertising, here are a few themes that we see continuing in communications in 2021
Digital Marketing is the key for marketers in the new normal. 2021 has a host of noew challenges for Digital Marketers
You should follow your competitor on social media to understand the types of content used by your competitor for branding and many more.
From telling interactive stories to running campaigns and driving conversions, there is a lot a brand stands to win with short videos
LinkedIn to Prevent Users From Spamming Page Follow Invites | Rohit N Shetty